Compelling Chinese Copywriting for Social Media
(Synchronous E-Learning)
社交媒体文案写作

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Master Effective Copywriting for Social Media Platforms in just 2 days

This course teaches professionals to master Chinese copywriting for social media, covering platforms like WeChat, Facebook, and LinkedIn. Participants will learn to create culturally relevant content, navigate eastern vs. western strategies, and connect effectively with Chinese-speaking audiences. Practical exercises and feedback ensure readiness to craft persuasive, platform-specific content.

 

KEY LEARNING OUTCOMES

Upon completion of this course, participants will be able to:

  • Understand the Eastern and Western Social Media Platforms.
  • Develop Chinese Copywriting for Facebook.
  • Master Chinese Copywriting for WeChat.
  • Explore Chinese Copywriting for LinkedIn

Participants will gain the tools and confidence to craft engaging, culturally resonant content
for Chinese-speaking audiences on key social media platforms

WHY CHOOSE THIS COURSE?

  • Learn platform-specific copywriting techniques for WeChat, Facebook, and LinkedIn.
  • Master persuasive and culturally relevant content creation.
  • Enhance your ability to engage Chinese-speaking audiences effectively.
  • Gain hands-on experience with guided practice and feedback.

WHO SHOULD ATTEND?

  • Marketing and content professionals, social media managers and digital strategists
  • Business professionals targeting Chinese-speaking audiences
COURSE DETAILS

Duration: 8 Hours
Language: Mandarin
Delivery Mode: Synchronous e-learning
Location: Online
Course Schedule: 15/05/2025

ENTRY REQUIREMENT
  • Pass in GCE ‘O’ Level Chinese
  • Hanyu pinyin input method (汉语拼音输入法) using one’s personal computer (PC) web-browser
CERTIFICATION

Participants who successfully complete the course and assessments will receive a Certificate of Completion.

Course Fees 课程费用

       
LEARNER CATEGORY SINGAPORE CITIZEN 21 – 39 YEARS OLD PR ≥ 21 YEARS OLD SINGAPORE CITIZEN ≥ 40 YEARS OLD
Full Course Fee (Incl. 9% GST) $348.80 $348.80 $348.80
Training Grant (Up to 70% Funding) -$160.00 -$160.00 -$224.00
Net Amount Payable (Incl. 9% GST) $188.80 $188.80 $124.80
Afunding 70 2024

UTAP – Get up to 50% Nett Course Fee support as an NTUC Member!

  Compelling Chinese Copywriting for Social Media
(Synchronous e-learning)
Course ID TGS-2020503166
Available until 10-24-2025